Corporate Social Responsibility
We are dedicated to corporate social responsibility.
At Parallel, we focus on corporate social responsibility through meaningful actions that help drive towards impact in our industry and within the communities in which we live and work. We recognize we have more to do, and we will continue to take positive steps that make a difference.
Social Equity
Initial focus on social equity for Women, Black Lives, and Latinx communities.
Created Employee Resource Groups (ERGs) to ensure diversity and inclusion initiatives reflect the desires of employees as well as provide input on ways we can reflect different perspectives in the way we operate.
- Black Empowerment Network
- Pride at Parallel
- Women Impact Network
We focus on continued education and awareness in these areas and more; in 2020 we launched a Get Out to Vote campaign, providing employees tools and resources to exercise their civic duty safely.
We have partnered with many organizations like CultivaTED in Massachusetts, where we participated in panel discussions.
We have been an active community partner in our markets.
We are partnered with Cannaclusive, the leading national organization crated to facilitate inclusion for both business owners and consumers in the cannabis industry.
We are active members of the Minority Cannabis Business Association (MCBA), the first non-profit organization created specifically to progress the cannabis industry by increasing equity through an expungement program.
We are collaborating with CannaLab to create educational for business leaders in the cannabis industry, as well as communication and media opportunities for industry professionals.
We recently announcement a Security Equipment Grant to financial support for a social equity certified applicant in Massachusetts to help lower cost barriers related to security equipment in cannabis.
Across our organization we are building upon the best practices in community relations as well that our Massachusetts market has led through our NETACares program.
Giving and Volunteering
Our Parallel Cares program is an employee-centric Corporate Social Responsibility giving and volunteering platform designed to support both the varied personal interests of our diverse employee population and our company’s values-based causes. Employees can use the platform to give – and receive company matching – to the causes that matter the most to them.
Annual food and clothing drives are organized around the holiday to help give back to those in need.
We have Green Teams that support with community sustainability efforts.
We also have supported community initiatives through giving and volunteering focused on causes related to disaster relief, Veterans, hunger and homelessness, medical causes, and social cause awareness building initiatives.
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